Resources: Seattle SEO Ranking & Optimization, Pay-Per-Click and Email Marketing Tools

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SEO and Internet Marketing Tools

We use ALL of the following tools and resources in our business and highly recommend them.

SEO Optimization & Link-Building Tools

Keyword Discovery - Best online tool for researching the keywords that people are searching on. Determine the best marketing keywords to use on your website. This is a must-have tool.

WordTracker - Good complement to, or in place of, Keyword Discovery service. WordTracker was the gold standard before KeywordDiscovery came along.

SEO Elite - Indispensable software for analyzing linking structure - both internal and external. Can't do target link building without it.

Arelis - helps you manage all of your reciprocal link partnerships. A good alternative to SEO Elite, but not as full-featured.

Webposition - Analyzes where your pages rank in the search engines. This is THE reporting tool that tracks your search engine rankings automatically over time.

Search Engine News - Planet Ocean's "UnFair Advantage Book on Winning the Search Engine Wars" ebook is considered to provide the most accurate, up-to-date search engine information in the industry. They also come out with a monthly newsletter. If you are at all serious about understanding search engine optimization, this is a MUST have.

Search Engine Pay-Per-Click Marketing Tools

IndexTools - Besides providing a top-notch traffic statistics package, IndexTools also provides an excellent click-tracking and keyword ROI measurement tool. It helps you monitor the traffic of your website, track online behavior, measure conversion ratio and profile your visitors. Sign up for a FREE trial.

Email Permission Marketing Tools

Aweber - This is a powerful autoresponder service for all your email marketing needs. Automated sequential autoresponder, ad tracking, real-time stats, and much more.

VerticalResponse - Low-cost but excellent mailing list vendor. This is one of the cheapest way of getting a newsletter or mailing list out to subscribers. Ideal if you don't need the sophistication of a sequential autoresponder.